Westman Muses
10 Cold Weather Musts in This Trailblazer’s Pack
Mountaineer Emi Matsushima has a shortlist of high-performance beauty & trekking staples that stand up to wind, cold, and snow. Here are her picks—from a moisture-locking lip tint to a superior technical fleece and made-in-Japan sunscreen.
Makeup Tutorials
How to Get Carolyn Bessette Kennedy’s Iconic Look
The American style icon’s radiant skin and red lips are stirring up ‘90s mania once again, courtesy of director Ryan Murphy’s new television series.
Westman Muses
Inside Ana Corrigan’s L.A. Black Book
The rising ceramic artist opens up her black book of L.A. addresses—and shares the two beauty staples that are always in her bag.
What's New
NEW HydroBalm Tinted Lipstick is Here!
The perfect balm-meets-lipstick in a bullet. Twelve sheer, juicy shades that hydrate with a subtle, pillowy sheen. Easy to use, impossible not to love.
What's New
Our No.1 Face Trace Contour—Now in 5 NEW Shades
A first look at our expanded 8-shade sculpting collection. Trust us, your cheekbones will thank you.
What's New
A Very Westman Holiday—Gift Sets are Here!
"When it comes to holiday dream destinations, Lapland tops the list," says Gucci of the Nordic blue boxes and snow-kissed color palettes that inspired our limited holiday gift editions.
Westman Muses
The No. 1 Pregnancy Beauty Essential in This Filmmaker’s Bag
One week after the birth of her baby daughter, L.A.’s Chloe Hayward answers 10 questions about the beauty rituals that make all the difference right now.
Black Book
Gucci’s Guide to the Best of New York City
Facials that deliver, salons worth the splurge, and the best spot for a fresh juice—here are Gucci’s go-to destinations in the city that never sleeps.
Gucci Daily
11 Fall Beauty Obsessions for Sweater Season
“Fall always feels like a fresh start. Here are my new season staples, from the Vitamin C serum that cleans up sun damage to the perfect ‘sweater weather’ lipstick shade.” xx Gucci
Gucci Daily
This Cultish Lit Up Shade is Back!
Ready, set, Pärla! Gucci shares how to wear the glassy champagne highlight—exclusively at Westman-Atelier.com for a limited time.
The System
10 Beach Musts in This L.A. Tastemaker’s Tote
Fans of Robert Gigliotti come for the California good looks, but stay for the charming dispatches on beauty, style, and design. Here, the TikTok star and Loewe model shares his beach edit.
Ask Gucci
Which Highlighter Formula is Right for Me?
The difference between Super Loaded, Liquid Super Loaded, and Lit Up—explained!
Black Book
The Hampton’s Guide: Where to Dine, Shop, and Unwind
Here are Gucci’s 10 must-visit spots, from the best farmstand to the buzziest Pilates spot and the most sought-after facialist on the scene.
What's New
Paint it Petal! Meet the NEW Liquid Super Loaded
Inspired by the best-selling Baby Cheeks shade, our new liquid highlight is Gucci’s take on a rosy “blush booster.”
Ask Gucci
Which Liquid Super Loaded Shade is Right for Me?
Gucci weighs in on choosing the best luminous, tinted highlight shade by skin tone, mood, or look.
Makeup Tutorials
All About My Wedding Day Makeup
“I get so many questions about the best tricks for brides. Here’s how I did my own makeup for our high-summer wedding in the South of France.” - xx Gucci
The System
The Soft Smoky Eye to Steal for Summer
The Rome-based designer Stella Novarino preps for a big night out with kohl-edged eyes that transform her look during a whirlwind 48-hour trip.
What's New
1 Serum, 4 Weeks! Watch Alexis Foreman's Eye Activator Journey
When the London art director sets out to treat her dark circles, puffiness, and fine lines, Eye Activator is her starting point. Watch the real-life events unfold!
Makeup Tutorials
How Gucci Wakes Up Tired Eyes in 60 Seconds
A rested gaze—no espresso required. Here’s how Gucci brightens dark circles in a flash using a supercharged 2-step duo.
What's New
Introducing Eye Activator! Your New “Wake Up” Staple
12 potent-yet-gentle actives in a multi-tasking serum that brightens, tightens, and depuffs. Oh, and did we mention it’s the perfect base for makeup?
Makeup Tutorials
The Pillowy Lip Trio Behind Daniela Garza’s Look
The New York-based filmmaker reveals the on-screen muse that inspired her delicate, rosy-peach makeup for summer—and the secret to her cinematic pout.
Makeup Tutorials
Inside Beverly Nguyen’s ‘New York Minute’ Look
The stylist and Beverly 1975 shop owner’s beauty ethos? Skin first, sculpted cheeks, and a just-bitten lip that requires no touch-ups.
Makeup Tutorials
Everybody Wants Mouchette Bell’s Skin Secrets
The striking 60-something model and fashion editor finally drops the beauty routine. (You’re welcome.)
Ask Gucci
Which Lip Shape Lip Liner Shade Am I?
8 true-to-life shades. Endless lip-enhancing possibilities. Here's how to choose your perfect lip liner.
Makeup Tutorials
At 50, Jane Mayle Has Never Looked Better—Here’s Why
The beloved Maison Mayle designer sits down with Gucci for a new rosy minimalist beauty look.
What's New
Lip Shape is Here! Meet the 8 Lip-Boosting Shades!
Meet Lip Shape Lip Liner—your go-to pencil for naturally defined, amplified lips. From Gucci's application tips to perfect pairings, here's everything you need to know.
Gucci Daily
10 Stylish Gifts on Gucci's Mother's Day List
Gucci reveals her top 10 favorite gifts to celebrate every kind of mother figure, from a stylish carryall tote to the perfect lipstick she picked for her own mom.
What's New
Mimi Alert! Your Favorite Blush Shade is Now a Lipstick
Inspired by the iconic Baby Cheeks shade of the same name, our exclusive new Lip Suede is a perfect Bardot nude. Here’s how to wear it.